Writing
Notes on systems, tools, AI, and whatever else I'm thinking about.
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How to Optimize Your Website for AI Search
An actionable guide to AI search optimization: help customers and AI tools find, understand, and trust your website, with JSON-LD, llms.txt, and a copy-paste audit prompt.
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Three Levers, Millions in Revenue, Same Team
How I use custom software, flexible AI models, and Hermes Agent to keep a small business moving without turning every new order into more admin.